EARLY WARNING
SIGWATCH tracks and analyses activist campaigns to help business manage global issue risk.
Through a global network of multilingual researchers monitoring all the world’s major and emerging economies in over a dozen languages, SIGWATCH observes how environmental, human and animal rights, and consumer activists are driving current and emerging issues and their impact on individual corporations and brands to give businesses early warning of emerging issues and trends.
REPUTATIONAL IMPACT
Our expertise in tracking activist campaigns across industry sectors and geographies is unparalleled.
We give subscribing organisations real-time intelligence on when, where, why and how it or its competitors are being targeted or criticised by activists, almost anywhere in the world.
Intelligence is collated into compact but highly readable daily email briefs, personalised for each user according to their topic and regional needs.
ISSUE METRICS
SIGWATCH has pioneered the measurement and quantification of the impact of activist criticism on corporate and industry reputation.
Analysing this data gives our clients graphical snapshots of the impact on their corporate and product brands, subsidiaries and projects.
For the first time, organisations can measure the current and cumulative effect of activist campaign on their reputation and profile.
LATEST NEWS
Campaign tracking
Using SIGWATCH, you can compare how your brand is being targeted compared to the competition, see how criticism has changed over time, and drill down to reveal which activists are driving the campaigns and which issues are dominant.
Consultancy
Our paralleled knowledge of the world of NGOs and activism means that we are often called upon to advise on how best to respond to activist campaigns which recognises the merits of the arguments of one's critics without capitulating to unjust attacks or exaggerated claims or scare-mongering.
Training
Help your staff understand the psychology of activism, how corporates become activist targets and how best to anticipate and prepare for emerging campaigns. Also to recognise the importance and expertise of NGOs and learn how to build mutually advantageous partnerships.